Appliance repair · Palos Verdes Peninsula & South Bay, CA
Palos Verdes Appliance Repair
High-end appliance repair · brand-led local search
- Role
- Design, build & search strategy
- Year
- 2026
- Sector
- Appliance repair
- Location
- Palos Verdes Peninsula & South Bay, CA
The challenge
The owner was opening a second, completely separate repair business on the Peninsula and had no site for it. In this market people do not search for a repair company, they search for the brand sitting in their kitchen: Sub-Zero, Wolf, Viking. A generic 'we fix appliances' page would never have surfaced for those searches.
What we did
A 21-page site built around how people actually look for this service: a hub for each brand the owner services, pages for the specific failures customers describe, and a page for every town on the Peninsula and in the South Bay.
We designed and built the whole thing as a fast static site with no CMS in the way, wired the booking form straight into the owner's phone, and set up analytics and Search Console so the pages can be measured rather than guessed at.
What it does for buyers
- Find the page for your exact appliance brand and your town
- Read what the fault usually is before you call anyone
- Book a same-day visit from the form on the first screen
What it does for the owner
- Shows up for brand searches, which is where the high-value jobs are
- Every request lands on the owner's phone within seconds
- Pages are measurable, so the next ones are chosen on data
Standout features
- Brand hubs for Sub-Zero, Wolf and Viking, each with its own repair detail
- Symptom pages written around the faults customers actually describe
- Town-level pages across the Peninsula and the South Bay
- Booking form on the hero, routed to the owner instantly
Next project
CONCEPT.CULT